We build your campaign URLs, UTM codes, custom tags, short links and spreadsheets, so your insights are rock solid and truly measure marketing ROI

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36x faster

Drive uniform and error-free link tracking at scale. Build UTM links 36x faster than manual link maker tools and fuel productivity.

easy & intuitive

Drive sky-high adoption rates with our easy tools. Replace disparate UTM link tasks with consistent link tracking across all digital channels.


Easily orchestrate link tracking excellence by managing campaign URLs, link shorteners, users, tag libraries, and taxonomies in one central place.


65+ Automation Features:

Fully automated Tag Library with member access level controls. Naming Conventions. Automated spreadsheets, tagging templates & more.

All UTM Links in One Place

Uniform link tagging with no manual work for minimal errors. All links stored in one place and easy to find or archive.

Internal Campaigns:

Track all banners or buttons on your owned websites in seconds.

External Campaigns:

Track all your promotions on Social, Display, Partner, or Paid Media 3-rd Party Channels.

Super Fast UTM Link Creator:

Let our platform do the heavy lifting. Out URL builder tags and shortens in one go to generate both tracking tags and short links all at once.

 Very Simple:

No coding or manual work – easy user journey. For marketers by marketers. Free training & resources.

The One & Only Link Grabber:

No typing or pasting, no mess. Grab links from emails or websites, tag and promote!

Individual or Team plans:

Single users, small and large teams welcome! Flexible access levels.

A UTM Link Builder Platform that Gives You More

For Marketing Pros

  • Complete history of all tracking links
  • Easy onboarding: emails, quizzes, & blogs
  • No code or manual work= high adoption
  • One-click required tags & rules
  • One-click import-export of tags and links
  • One-click or drag-and-drop tagging
  • One-click error-proof guardrails
  • Custom features to meet your needs

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For Strategy & Insight Pros

  • Eliminate dupes and missing insights
  • Gain confidence in your data
  • Get consistent, comparable reporting
  • Easily build a taxonomy that meets goals
  • Get creative: more tags = more insights
  • Easily share data through integrations
  • Easily build an insights-first culture
  • Easily prove tracking link ROI

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For Leadership

  • The top cost-benefit ratios on the market
  • Easy platform deployment and launch
  • 100% reliability, customer-first approach
  • Dedicated support, 99.99% uptime
  • Best-in-class, secure data setup
  • Low learning curve, simple onboarding
  • High adoption rates facilitate tool ROI
  • Consistent data quality & insights

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CampaignTrackly: A Top UTM Link Tracking Software As a Service

Currently, we have been ranked by Source Forge – the leading discovery and rating platform – as Top performers in Link Tracking Software.


Some of Our Customers

Faster user adoption rates due to our simple tracking link creation wizard and automation features including the web link auto-grabber or the UTM tag templates.

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Separating external & internal campaign creation & reports help segment marketing efforts and build analytics tracking URL best practices with a minimal learning curve.

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Integrations with Bitly, Short, Zapier, Google & Hootsuite enable multiple productivity features, incl. tagging and posting your Social schedule with a push of a button.

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WHY Select CampaignTrackly

  • The best cost-benefit ratios on the market
  • The highest retention rates
  • Very high conversion rates
  • Among the pioneers in the market, self-funded and proud of it
  • Fully dedicated to our customers through our always-on support
  • Here to grow. Your success is our success.

capterra_logo-592d3734e3a23e8fc17cf80202431175c009aef0df3ce182bf46bda673f4afd4 wikia sourceforge

Why Customers Choose Us

  • Our main competitors are marketing agencies, with link management software being one of their many offerings. 
  • We are 100% focused and specialized in building tracking link software. Speedy new feature releases, flexible solutions, and customer customizations is what we specialize in and excel at.
  • We release new features every 3 weeks and our customers have a say in all feature prioritizations.
  • We are thought leaders in tracking link strategy and execution. With over 200 UTM tracking resources we can transform anyone into a link tracking pro.
  • We are passionate about customer support.



3,000+ B2B Clients



1B+ Trackable Links Made




90+ New Features since 2016



120+ Customer Resources Created


Use Case 1

Speed Up Your UTM Link Tagging Process by up to 500%

Tag 1, 10 or 100 links in seconds. Instantly add dozens of tags to as many marketing links you need in one go. Instead of processing a link at a time with spreadsheets or traditional URL builders, let our automated dashboard featuring a UTM link maker + flexible tag library + link shortener do the job for you. (Choose from our FREE home-grown shortener, Bitly, Short or Rebrandly).
 View 30-sec Demo

Use Case 2

Easily Scale up Tagging Ops

Start small and add more tags, team members or new teams as needed. Limit library, campaign or tag creation access with a push of the button. Standardize UTM tag use with our easy rules for formatting, naming conventions, and more. Prevent tagging errors across users through a few simple steps. Keep a log of who created specific links and more.

UTM_Channel Tag Library Google Campaigns

This Smart Tool Saves a Lot of, Tons of Time for Me

  • I use CampaignTrackly for our companies' campaigns as this smart tool saves a lot of, tons of time for me. No matter it is blog promotion, paid campaigns for lead and user generation or email marketing - I can always apply the correct UTM parameters in just few secs and as a result, see which channels perform the best! A most-have tool for data-driven, result oriented marketers!
    Viktor EgriViktor EgriHead of Product, Automizy

UTM Link Builder in Action

Use Case 3

Use Our “Link Grabber” for Speed, Accuracy & Simplicity

Our Chrome browser extension lets you capture single, multiple web URL links and all links in an email with a click, as it opens the tagging dashboard for you simultaneously. You can then select your tracking parameters, tag your links with them and use your new links in seconds. Highly efficient for email producers. Both your UTM tracking parameters and links are saved in the CampaignTrackly website, so you can edit, re-use, or export them on demand.
Get the Chrome ExtensionGet the Edge Extension

Use Case 4

Pull Campaign Reports with a Click of a Button.

Streamline access to insights by viewing Google Analytics Campaign reports right into your campaign’s dedicated page. Get a “one-click” view of top-level and granular data augmented with extra insights from our homegrown link shortener. Uncover under-performing links in seconds. Save time with our friendly report explorer that shows you stats even on non-UTM custom tags.
See It in Action

Love the Integration with Google Analytics

  • This is excellent. I love the integration with Google Analytics, and it makes it easy for someone not used to tracking since it walks you through the steps and does all the tagging for you.
    Michelle P.Michelle P.Digital Marketing Manager, ARM

Use Case 5

Get Actionable Insights In a Consistent Template

In addition to removing the need to build Google Analytics UTM code yourself, you can get marketing campaign insights from Google Studio in real time, using our handy templates. You can also use our platform to review individual campaign and link performance using our custom visualizations.
Why Tracking Makes You Look Good

Use Case 6

Enjoy High Adoption Rates Thanks to Our “No-code” UTM Code Automation Features

Watch this short video to see how easy it is to add UTM parameters – utm_campaign, utm_source,  utm_medium, and utm_content – to a link, without typing codes or wasting time. Promote your marketing link with a push of the button.

Youtube Video

Much More than a URL Builder. Making Things Simpler, Easier.

  • After reviewing other tools in the market, I feel this one has a more user-friendly and easy to follow wizard-like UI, which makes the life of a marketer very easy. Best thing I like about CampaignTrackly is its ability to add and use custom channels, Geo parameters, and shorten the final URLs that even Google's URL builder doesn't do yet.
    Pardeep S.Pardeep S.Lead Analyst, Wipro

Tag the Smart Way

Cut down on your UTM tagging time by 500%! Add in seconds as many channels, content & term UTM parameters as you need. Use, re-use, or delete them in one click. Need to bulk-tag? Your wish is our command!

Shorten The Smart Way

Auto-connect with your Bit.Ly account in no time & get all your UTM links shortened automatically in one go as part of the URL building process. Need to bulk-shorten? You got it! No more manual workarounds needed!

Report the Smart Way

Auto-connect with Google Analytics – no code or tech. UTM tracking links are automatically saved in the reporting dashboard so you can see stats in nice & simple graphs. Campaign data is stored for as long as you need it.

Tracking + Productivity = Better Results, Faster

Analytics URL Builder Tool, Link Shortener & Campaign Performance Management Packed in Simple Tool that Fuels Productivity

  • UTM-based campaign tracking helps avoid under-reporting. It also delivers critical insights that enable you to optimize your marketing and drive faster growth.
  • Unfortunately, the process of building UTM-tagged URLs is not always easy to implement due to the high degree of manual work involved.

  • Luckily, with the degree of automation CampaignTrackly offers, getting performance insights is now easier and faster than ever.
  • You can dramatically expedite tracking and win back time so you can focus on what you do best: creating more lead generation value for your company.

Best-in-Class Campaign Tracking Automation

Marketers today promote thousands of digital links across multiple channels and places. They need to be able to track their efforts in a scalable and effective way. Measuring the campaign-level impact at the brand, vendor, channel, placement, and asset level needs to be well orchestrated and governed to ensure data accuracy drives optimal budget and engagement decisions.

Getting timely insights on the spend and impact of a Social Media, Email, or any other channel shouldn’t be a convoluted and tedious process.

CampaignTrackly empowers you to build a consistent link tracking execution process to streamline your analytics tracking and reporting.

We give you the flexibility & automation power you need to win back valuable time while driving consistence and improving marketing decisions via a well-governed and sustainable, “insights-first” approach to marketing.